For years, I thrived in the fast-paced, high-stakes world of TV and film—working under intense pressure and constant scrutiny.

From editing Strictly Come Dancing and high-pressure, near-live sports coverage for events like the World Cup and Olympic Games, to creating VFX for films like Lost in London, music videos for artists including Damian Albarn and The Weeknd, and countless TV dramas—I built a career at the top of the industry.

When COVID-19 brought production to a halt, I helped keep EastEnders on air—using innovative visual effects to bring actors together on screen while filming under strict distancing rules.

But behind the highlights was relentless stress—and, eventually, burnout. I wore it like a badge of honour, convinced that endurance was the price of success.
In truth, I wasn’t growing—I was just surviving.

I ignored the signs. Stress wasn’t just an inconvenience—it was a message. But without the right tools or support, I kept pushing through. Limiting beliefs, self-sabotage, and silent struggles slowly eroded both my career momentum and personal well-being.

What I needed back then wasn’t more grit—it was perspective.
Someone to help me zoom out, reconnect with what really mattered, and move forward in a healthier, more purposeful way.

That’s what led me to train as a coach.

Today, I bring the same discipline, dedication, and insight from my creative career to coaching. I help professionals—especially those in high-performance, creative roles—uncover what’s holding them back, redefine success on their own terms, and make real, lasting change.

I still work in TV and film—but now with a deeper sense of awareness, and the tools to navigate pressure with clarity, balance, and purpose.
And I help others do the same.